Don't blame your chocolate craving on a lack of willpower. Turns out, there's a physiological reason ice cream, french fries, and cupcakes are so hard to resist: Our bodies are wired to crave rich food. Studies have shown that the taste of fat can give us the munchies by triggering a release of chemicals similar to those experienced by drug addicts. "Some people are hypersensitive to food," says Eric Stice, PhD, a senior research scientist at the Oregon Research Institute. "They find things like chocolate cake orgasmic, so they tend to overeat it."
The meals shown here are "templates" that you can vary any number of ways to please your tastebuds and avoid eating the same old thing every day. Follow them and you'll get between 2,400 and 2,800 calories per day. That should provide plenty of calories for all but the most severely obese, while allowing most guys to lose fat around their middles at a steady pace. (Don't worry about hitting the numbers on the nose every time. If you exceed your fat quota during lunch, for instance, just cut back a little during dinner.)

One of the main reasons we break from our diet plans is the fact that it is really difficult to resist temptation. A few days of green smoothies and salads, and you find yourself gorging on every kind of junk imaginable. Most of us don’t have the willpower to keep eating something we despise for a long period of time. Which is why deprivation doesn’t work. The best way to have want we want, and not gain weight is by eating smaller portions.
Avoid Junk Food – While you are at it, make sure that you do not eat junk food by any chance. By eating junk food, you are creating your chances of getting slim, very slim. Junk food like fries and burgers and flavored sodas are the worst enemy when you are aiming to lose weight. Instead of snacking on these, you must eat nuts, and fruits when feeling hungry. https://www.youtube.com/watch?v=TyXnVTALGM0
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